The Singapore Art Gallery Guide targets
a range of readers:
| young professionals starting a
collection of original pieces of art, |
| students who use the Singapore
Art Gallery Guide for education and entertainment, |
| art lover who are looking to add
to their already existing collections, |
| readers looking for art and workshops
and classes, |
| local and visiting artists who
want to know what's happening in the art scene, |
| visitors and tourists to the country
who want to bring back home an original artwork, enjoy visiting
art galleries when they visit Singapore, |
| newcomers to Singapore who are
looking for unique artworks to improve their living experience, |
| art investors who are looking
for guidance on expanding and diversifying their portfolio or
seeking to value their current portfolio. |
Demographics - Our readers consist of the following:
| above-average income and education
(with undergraduate and graduate degrees) who enjoy a stylish
and affluent lifestyle and many of whom own homes or condominiums;
|
| wealthy collectors passionate
about collecting art, |
| famous figures in the art world
in Asia, |
| influential art curators, art
critics and auctioneers, |
| senior government officials involved
in the arts, and |
| travelers to Asia from Europe
and America looking to purchase outstanding local artwork. |
The Singapore Art Gallery Guide is distributed by about 200
venues
throughout Singapore:
| major book stores and news stands,
|
| selected 5 and 4 star hotels, |
| international clubs and associations,
|
| educational institutions, |
| participating galleries, |
| embassies, |
| Changi Airport, |
| Singapore Visitor Center. |
|